1969 Oldsmobile Hurst/Olds Holiday Coupe

Description

OFFERED WITHOUT RESERVE

The 1969 Oldsmobile Hurst/Olds Holiday Coupe was a bold collaboration between Oldsmobile and Hurst Performance, designed to push the boundaries of GM’s muscle car offerings. Based on the 4-4-2 Holiday Coupe, it featured a specially modified 455 cubic-inch V8 engine producing 380 horsepower and a massive 500 lb-ft of torque, paired with a Turbo 400 automatic transmission. 

To bypass GM’s internal restriction on engine size for intermediate cars, Oldsmobile shipped the cars to Demmer Engineering in Lansing, Michigan, where Hurst added signature touches: a functional twin-inlet hood scoop, Dual Gate (“His/Hers”) shifter, rear spoiler, and Firefrost Gold striping over Cameo White paint. The result was a visually aggressive and high-performance machine that stood out among its peers.  

Fewer than 1,000 of these 1969 Oldsmobile Hurst/Olds Holiday Coupes were produced, making them rare and coveted today. Perhaps even rarer are Hurst/Olds that no longer possess some of the car’s signature items. This one retains its original (and recently rebuilt) 455 V8, but the seller believes the previous owner swapped the hood and gave it a dark blue paint job. The current owner added the 4-4-2 badges; Hurst/Olds cars did not have them. 

Highlights 

• One of 906 1969 Oldsmobile Hurst/Olds Holiday Coupes

• Refinished in dark blue paint (originally Cameo White with Firefrost Gold stripes and black pinstriping)  

• Black vinyl upholstery with bucket seats 

• Powered by a rebuilt 455 cu-in Rocket V8 (H.O.) rated 380 hp and 500 lb-ft of torque (200 miles since rebuild)

• Holley Sniper EFI (Electronic Fuel Injection) system 

• Turbo-Hydramatic 400 three-speed automatic transmission 

• Upgrades/maintenance by current owner includes: 

  • Rebuilt engine

  • HVAC system 

  • Newer Hurst “His and Her” shifter 

  • New wiring 

  • New coil 

  • New distributor 

  • PerTronix electronic ignition conversion  

  • Electric fans 

  • New Dakota digital gauges with 160 mph speedometer (odometer shows 40 miles) 

  • New carpet 

  • Classic car radio with Bluetooth 

  • 4-4-2 badges 

• The chassis number (344879M372720) decodes as: 

  • 3 – Oldsmobile 

  • 44 – Model 442  

  • 87 – 2-door Holiday Coupe (hardtop) 

  • 9 – 1969 model year 

  • M – Lansing, Michigan, assembly plant 

  • 372720 – Sequential production number  

  Features 

• Replacement hood 

• Woodgrain steering wheel 

• Power steering 

• Power front disc and rear drum brakes 

• Factory air conditioning 

• Classic Car AM/FM with Bluetooth stereo 

• BFGoodrich Silvertown Radial P225/70R15 redline tires 

  Known Imperfections 

• Paint imperfections 

• Door panels fit loosely 

• Chips/scuffs on steering wheel 

• Scratches on steering column 

• Pitting on center console chrome 

• Rear seat belt colors do not match 

• Surface rust in the trunk 

  Included 

• Keys 

• Carpeted 4-4-2 floor mats 

• Storage compartment center console

Ownership History

The Florida seller of this 1969 Oldsmobile Hurst/Olds Holiday Coupe has owned it since September 2020. The seller says, “I purchased the car from a woman whose husband had worked on it for years. It was in many pieces and had a newly rebuilt engine, which is most definitely a 455. I believe the engine is original, the hood was replaced, and then the car was painted blue. I added the 4-4-2 badges, and I removed a weird off-brand floor shifter and put back a new Hurst shifter.”  

This Oldsmobile is offered with a clean Florida title in the seller's name.