1978 Chevrolet Big 10 Custom Deluxe

Description

OFFERED WITHOUT RESERVE

Out of a combination of a lifelong automotive passion and an unyielding desire to support the people of his Alabama community, the Generous Collection was born. Mr. Greg Rusk, a successful business leader in the cardboard industry, with a big heart for helping families and friends in times of need, would regularly pay overly generous fees to acquire an interesting vehicle. After decades of collecting and supporting local automotive enthusiasts, the Rusk family is ready for these vehicles, each with their own story, to write their next chapter back on the road, where they belong.

The Generous Collection returns with Part 2 offering over 250 cars in August all offered without reserve, emerging from years of long-term silent storage. From the quiet shadows of the Generous Collection to the sunshine of backroads and highways, enthusiasts now have the opportunity to own a piece of a generous car-collecting legacy.

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The 1978 Chevrolet C10 Big 10 was a heavy-duty pickup within the second-generation "Square Body" truck line. Its ladder frame, solid front axle, and leaf-spring suspension delivered work- and towing-ready durability, powered by proven V8s paired with a three-speed manual or Turbo-Hydramatic automatic transmission.

Big 10 models, or "heavy half-ton" trucks were created to fill a market niche—and a government loophole. They featured a heftier GVWR courtesy beefed-up srings that allowed them to enable certain emissions regulations, which meant that General Motors could skip catalytic converters.

This C10 Custom Deluxe also has the Big 10 package, a C10 (half-ton) truck equipped with a higher GVWR (Gross Vehicle Weight Rating) package, effectively bridging the gap between a standard C10 and the heavier C20 (three-quarter ton), aimed at buyers who needed extra payload and towing capability but still wanted the lighter-duty running gear, better ride, and fuel economy of a half-ton. It now bears the scars and patina of hard work, a rolling record of everything it was built to do.

This 1978 Chevrolet Big 10 Custom Deluxe is now represented at no reserve by a Broad Arrow Specialist with a clean Alabama title in the current owner's name.

Highlights

• Offered from The Generous Collection

• Custom Deluxe trim level

• Big 10 package (GVWR: 6,050 lbs)

• 350ci 4-bbl V8 engine

• 3-speed automatic transmission

Factory Equipment

• AM/FM radio

• Power steering and power brakes

• Big 10 trim, including heftier springs and brakes

• The chassis number (CCL448A133968) decodes as:

  • C – Chevrolet Division

  • C – 2-Wheel Drive (conventional cab)

  • L – Engine: 350ci 4-Barrel V8

  • 44 – Series/body code: C10 half-ton pickup

  • 8 – Model year: 1978

  • A – Assembly plant: Lakewood (Atlanta), Georgia

  • 133968 – Sequential production number at that plant

Known Imperfections

• While reasonable efforts were made during preparation for the sale, due to the volume of vehicles in this collection, it was not possible to diagnose or detect all imperfections present. Please refer to the photo gallery.

• A highly detailed underside scan can be viewed in the gallery.

• Paint shows considerable wear and rust-through

• Torn upholstery

• Worn interior trim

• Rust on underside

Ownership History

This 1978 Chevrolet Big 10 Custom Deluxe is offered from The Generous Collection of no-reserve automobiles.

Additional Information

Motor vehicles older than 35 years (1991) are exempt from Alabama’s titling requirements. In states that issue titles, an Alabama registration converts to a title upon transfer.

A Broad Arrow Specialist is working as an agent on behalf of the seller of this listing. As such, the purchase transaction will be facilitated by Broad Arrow, including vehicle payment, applicable taxes required to be collected by the seller or Broad Arrow, and title/ownership reassignment. Broad Arrow is a wholly-owned subsidiary of Hagerty.

Contact: Matt Lowney   Phone: 623.308.2640   Email: mlowney@hagerty.com

Please note that all lots in The Generous Collection are offered after many years of storage, without operation or service, in warehouse facilities. The seller endeavored to provide very limited mechanical servicing to bring some cars back to running potential; however, not all cars will be running at time of sale. Because of the extended static display, it must be assumed that all cars will require extensive additional mechanical attention before being driven safely and, in most cases, cleaning both the interiors and exteriors. All the cars will have imperfections associated with long-term static storage and require extensive sorting to perform best and safely. The burden of determining a car’s status, both mechanical and cosmetic, rests fully on the bidder, prior to bidding and the close of the auction. All lots are sold as is, where is.  

Additionally, due to the location of the collection and limited access to the facility following the close of the auction, all lots must be retrieved while a Broad Arrow representative is onsite, between the hours of 9AM to 6PM local time beginning Monday, September 14 through Wednesday, September 30. No cars can be retrieved prior to September 14, and any lots remaining after September 30 will be re-located outside in the parking lot for retrieval by their buyers.