1973 Triumph Stag

Description

OFFERED WITHOUT RESERVE

The Triumph Stag, introduced in April 1970, was a distinctive 2+2 grand tourer designed by Italian stylist Giovanni Michelotti and built by the Triumph Motor Company at Canley, Coventry. Conceived to compete with luxury models like the Mercedes‑Benz SL, it featured a built‑in T‑bar roll hoop meeting U.S. rollover standards, a removable hardtop, and a soft convertible roof. Under the hood lay a newly-developed 2.5L OHC V8 engine, later enlarged to 3.0L (as seen here) with dual Zenith‑Stromberg carburetors to satisfy U.S. emissions laws. Its stylish appearance was complemented by luxury appointments like leather seats, wooden trim, and power steering.

In February 1973, Triumph released the “Mark II” Stag, featuring cosmetic and mechanical updates, and this example is powered by a 3.0L V8 fed by a Holley carburetor and paired with a three-speed automatic transmission. Refurbishment work reportedly included overhauling the fuel and braking systems, along with stripping the body to bare metal before being refinished in its current shade of Carmine Red. The interior is upholstered in tan and features a dashboard panel adorned with wood veneer, and tasteful upgrades include a stainless-steel exhaust system, electronic ignition, and an electric fuel pump.

This Stag is now offered at no reserve with some spare parts, two car covers, and a clean Hawaii title in the seller’s name.

Highlights

• Stag “Mark II” refinished in Carmine Red (82)

• Powered by a 3.0L V8 fitted with a Holley carburetor

• Rebuilt Borg-Warner 35 three-speed automatic transmission

• Upgraded stainless-steel exhaust system, electronic ignition, and electric fuel pump

Factory Equipment

• T-bar roll hoop

• Black soft top

• Polished bumpers and bright trim

• Power steering

• Front disc brakes

• 14” wire-spoke wheels with knock-off centers

• Power-operated windows

• Smiths instrumentation

• Wood veneer dash panel

• Push-button radio

Modifications

• Stainless-steel exhaust system

• Electronic ignition

• Electric fuel pump

• Front seats reupholstered in tan

• Replaced carpets

Servicing & Documentation

• Service records from current ownership (see photo gallery)

• The seller reports that refurbishment work included:

  • Rebuilding the transmission, drive shaft, engine’s top end, electronic ignition, and wiper motor

  • Replacing the ball joints, tie rod ends, tires, and brake master cylinder, drums, and discs

  • Replacing the fuel tank, pump, and lines

  • Stripping the body to bare metal before a repaint

  • Replacing various body and window seals

Known Imperfections

• Soft top is torn

• Bubble in the paint

• Dashboard cap and the right-rear interior trim panel are damaged

• Air conditioning system is currently disconnected

• Differential fluid leak

• Corrosion on wheels

• Driver’s headrest upholstery does not match the seating

• Cracked wood veneer and other imperfections in the trim

Ownership History

The seller acquired this 1973 Triumph Stag in 2016.

Included Items

• Removed Zenith-Stromberg carburetors

• Air conditioning pump and bracket

• Assorted spare parts

• Two car covers