Fuel-Injected 1971 Chevrolet C10 Stepside Pickup Restomod

Description

OFFERED WITHOUT RESERVE 

Out of a combination of a lifelong automotive passion and an unyielding desire to support the people of his Alabama community, the Generous Collection was born. Mr. Greg Rusk, a successful business leader in the cardboard industry, with a big heart for helping families and friends in times of need, would regularly pay overly generous fees to acquire an interesting vehicle. After decades of collecting and supporting local automotive enthusiasts, the Rusk family is ready for these vehicles, each with their own story, to write their next chapter back on the road, where they belong. 

The Generous Collection debuts with Part 1 offering over 200 cars in October, all offered without reserve, emerging from years of long-term silent storage. Many additional lots will be offered in the coming months. From the quiet shadows of the Generous Collection to the sunshine of backroads and highways, enthusiasts now have the opportunity to own a piece of a generous car-collecting legacy. 

* * * 

When the Chevrolet C/K pickup series debuted in 1960, it marked a major shift in truck design with its innovative drop-center frame and independent front suspension. The "C" denoted two-wheel drive, while "K" indicated four-wheel drive. Over four generations, the C/K evolved from a utilitarian workhorse into a versatile vehicle for both commercial and personal use.  

The 1971 Chevrolet C10, part of the pickup's second generation, introduced subtle design updates, including a new grille design and refined trim options. One of the most significant mechanical improvements was the addition of front disc brakes and a coil-spring rear suspension, offering a smoother ride compared to traditional leaf springs. Engine choices ranged from reliable inline-six units to powerful V8s, paired with manual or automatic transmissions. 

A previous owner of this 1971 C10 Stepside Pickup turned it up several notches with numerous upgrades, most notably swapping its original inline-six engine for a believed 350 cubic-inch small-block V8; aftermarket EFI systems (like the FiTech GO EFI in this one) can push the SBC well beyond stock specs — as high as 400-600+ hp and 500-600+ lb-ft of torque. Other notable upgrades include a TH400 three-speed automatic transmission, new gauges, modern audio system, maroon paint, and tan leather upholstery. 

Highlights 

• Offered from The Generous Collection 

• Custom upgrades include:  

  • Believed 350 cu-in small-block V8 crate engine (replaced original inline-six)

  • FiTech GO-EFI 4 System with touchscreen controller 

  • Edelbrock valve covers and air cleaner 

  • Hedman Hedders high-performance exhaust headers 

  • Aftermarket power rack and pinion steering

  • New aluminum radiator 

  • New fuel tank 

  • Heavy-duty TH400 three-speed automatic transmission with B&M 80842 Pro Ratchet Shifter 

  • GM 12-Bolt rear end, gear ratio unknown

  • Refinished in maroon paint 

  • Reupholstered in tan leather with upholstered center console 

  • Classic Instruments Velocity gauges: 160-mph speedometer, 10,000-rpm tachometer, fuel, volts, temperature, oil, and analog clock 

  • Pioneer AM/FM/CD stereo with WMA, MP3, and remote control 

  • Wood steering wheel 

  • Air conditioning 

  • Serpentine belt drive system 

  • American Racing chrome wheels wearing General Grabber HTS 255/70R15 tires 

  • Front disc brakes 

  • Wood-lined bed 

Features 

• The chassis number (CS141B615470) decodes as:  

  • 1 – 2WD (Conventional series) 

  • S – Inline-6 engine 

  • 1 – Half-ton  

  • 4 – Pickup 

  • 1 – 1971 model year 

  • B – Baltimore (Maryland) assembly plant 

  • 615470 – Sequential production number 

Known Imperfections 

• While reasonable efforts were made during preparation for the sale, due to the volume of cars in this collection, it was not possible to diagnose or detect all imperfections present in the cars. 

• Paint chips 

• Marks on driver's seat 

• Interior arm rests show wear (particularly on driver's side) 

Ownership History 

This 1971 Chevrolet C10 Restomod is offered from The Generous Collection of no reserve automobiles.

Additional Notes

A Broad Arrow Auctions Specialist is working as an agent on behalf of the owner of this vehicle. Broad Arrow Auctions is a wholly owned subsidiary of Hagerty.

Contact: Frank Malefors   Phone: 602-488-7888   Email: fmalefors@hagerty.com   

Alabama Sales Tax Notice to Bidders: Because this car is located in Alabama, the selling dealer may be required to collect and remit Alabama state sales taxes of up to 2% of the purchase amount, even if the buyer plans to register the car outside of Alabama, if (a) the buyer is located in AZ, CA, FL, IN, MA, MI, or SC (capped at $500 in SC), and (b) the buyer does not transport the car out of Alabama using a common carrier (e.g., if the buyer drives the car or transports the car out of Alabama on a personal trailer). Additionally, the selling dealer may be required to collect and remit Alabama county or city taxes from buyers located outside of Alabama, if (a) the buyer does not transport the car out of Alabama using a common carrier (e.g., if the buyer drives or transports the car out of Alabama on a personal trailer), and (b) the buyer fails to provide an executed Drive-Out Certificate for Nonresidents. For additional information, please consult this publication and your own tax advisor regarding sales taxes applicable to cars located in Alabama that are sold to residents of another state.  

Please note that all lots in The Generous Collection are offered after many years of storage, without operation or service, in warehouse facilities. The seller endeavored to provide limited mechanical servicing to bring some cars back to running potential, however, not all cars will be running at time of sale. Because of the extended static display, it must be assumed that all cars will require additional mechanical attention before being driven safely and, in most cases, cleaning to both the interiors and exteriors. All the cars will have imperfections associated with long-term static storage and require extensive sorting to perform best and safely. The burden of determining a car’s status, both mechanical and cosmetic, rests fully on the bidder, prior to bidding and the close of the auction. All lots are sold as is, where is. 

Additionally, due to the location of the collection and limited access to the facility following the close of the auction, all lots must be retrieved while a Hagerty Marketplace representative is onsite beginning Monday, November 3 through Wednesday, November 19. No cars can be retrieved prior to November 3 and any lots remaining after November 19 will be re-located outside in the parking lot for retrieval by their buyers.