1970 Cadillac Coupe DeVille

Description

OFFERED WITHOUT RESERVE 

Out of a combination of a lifelong automotive passion and an unyielding desire to support the people of his Alabama community, the Generous Collection was born. Mr. Greg Rusk, a successful business leader in the cardboard industry, with a big heart for helping families and friends in times of need, would regularly pay overly generous fees to acquire an interesting vehicle. After decades of collecting and supporting local automotive enthusiasts, the Rusk family is ready for these vehicles, each with their own story, to write their next chapter back on the road, where they belong.

The Generous Collection debuts with Part 1 offering over 200 cars in October, all offered without reserve, emerging from years of long-term silent storage. Many additional lots will be offered in the coming months. From the quiet shadows of the Generous Collection to the sunshine of backroads and highways, enthusiasts now have the opportunity to own a piece of a generous car-collecting legacy. 

* * * 

The 1970 Cadillac Coupe DeVille marked a pinnacle of American luxury and style during the golden age of full-size automobiles. As part of Cadillac’s ninth generation DeVille series, the 1970 model featured bold, angular styling with a longer, lower profile and a more prominent grille. It was powered by a strong 472 cubic-inch V8 engine, delivering smooth and effortless performance, paired with a Turbo-Hydramatic automatic transmission.  

Inside, the Coupe DeVille offered plush seating, woodgrain trim, and advanced features for its time, including automatic climate control and power accessories. Cadillac emphasized comfort and prestige, making the Coupe DeVille a favorite among affluent buyers seeking elegance and road presence.  

The 1970 model year was also the last before major design changes arrived in 1971, making this model a collector’s favorite for its classic tailfins and chrome-heavy aesthetic. With over 181,000 units sold, the Coupe DeVille was Cadillac’s best-selling model that year, reflecting its strong market appeal.  

Today, the 1970 Coupe DeVille is celebrated for its craftsmanship, commanding size, and status as a symbol of postwar American automotive luxury. It remains a sought-after classic among enthusiasts and collectors who appreciate its blend of performance, comfort, and timeless design. 

Highlights 

• Offered from The Generous Collection 

• Finished in Sable Black (19) paint with black vinyl top over Medium Red (488) leather upholstery 

• Powered by a 472 cu-in V8 engine with four-barrel carburetor rated at 375 hp 

• Turbo-Hydramatic 400 three-speed automatic transmission 

• The chassis number (J0188236) decodes as: 

  • J – Coupe DeVille 

  • 0 – 1970 model year 

  • 188236 – Sequential production number  

Features 

• Classic tailfins 

• Tire skirts 

• Quad headlights 

• Power steering, brakes, windows, door locks, mirrors, and front seat 

• Air conditioning 

• Cruise control 

• Factory AM/FM radio  

• 120-mph speedometer 

• Nexen N’Priz AH5 225/75R15 whitewall tires 

Known Imperfections 

• While reasonable efforts were made during preparation for the sale, due to the volume of cars in this collection it was not possible to diagnose or detect all imperfections present in the cars. 

• Paint imperfections include chips and scuffs, and a scratch on passenger rear fender 

• Chrome is pitted 

• White spot on vinyl top 

• Trim on the bottom of the rear window is worn 

• Lining on bottom edge of trunk is detached 

Included 

• Spare tire 

• Jack 

• Keys 

Ownership History 

This 1970 Cadillac Coupe DeVille is offered from The Generous Collection of no reserve automobiles. 

Additional Notes

A Broad Arrow Auctions Specialist is working as an agent on behalf of the owner of this vehicle. Broad Arrow Auctions is a wholly owned subsidiary of Hagerty.  

Contact: Matt Lowney Phone: 623.308.2640   email: mlowney@hagerty.com  

Alabama Sales Tax Notice to Bidders: Because this car is located in Alabama, the selling dealer may be required to collect and remit Alabama state sales taxes of up to 2% of the purchase amount, even if the buyer plans to register the car outside of Alabama, if (a) the buyer is located in AZ, CA, FL, IN, MA, MI, or SC (capped at $500 in SC), and (b) the buyer does not transport the car out of Alabama using a common carrier (e.g., if the buyer drives the car or transports the car out of Alabama on a personal trailer). Additionally, the selling dealer may be required to collect and remit Alabama county or city taxes from buyers located outside of Alabama, if (a) the buyer does not transport the car out of Alabama using a common carrier (e.g., if the buyer drives or transports the car out of Alabama on a personal trailer), and (b) the buyer fails to provide an executed Drive-Out Certificate for Nonresidents. For additional information, please consult this publication and your own tax advisor regarding sales taxes applicable to cars located in Alabama that are sold to residents of another state.  

Please note that all lots in The Generous Collection are offered after many years of storage, without operation or service, in warehouse facilities. The seller endeavored to provide limited mechanical servicing to bring some cars back to running potential, however, not all cars will be running at time of sale. Because of the extended static display, it must be assumed that all cars will require additional mechanical attention before being driven safely and, in most cases, cleaning to both the interiors and exteriors. All the cars will have imperfections associated with long-term static storage and require extensive sorting to perform best and safely. The burden of determining a car’s status, both mechanical and cosmetic, rests fully on the bidder, prior to bidding and the close of the auction. All lots are sold as is, where is. 

Additionally, due to the location of the collection and limited access to the facility following the close of the auction, all lots must be retrieved while a Hagerty Marketplace representative is onsite beginning Monday, November 3 through Wednesday, November 19. No cars can be retrieved prior to November 3 and any lots remaining after November 19 will be re-located outside in the parking lot for retrieval by their buyers.