Hagerty.com Terms of Use

Visitor Agreement

The Hagerty Group, LLC (“Hagerty”) Website comprises various web pages operated by Hagerty (collectively the “Hagerty Website” or “Website”). The Hagerty Website is offered to you subject to your acceptance of the provisions of these Terms of Use (“terms”) without modification. Accessing the Site, in any manner, whether automated or otherwise, constitutes use of the Site, and your agreement to be bound by these Terms of Service. By using the Site, you agree to use the Site in accordance with these Terms of Service, our Privacy Policy, and any additional terms and conditions that may apply to specific sections of the Site or to products and services available on or through the Site. If you do not agree to these terms, please exit the Hagerty Website immediately. Hagerty reserves the right to change these terms at any time without notice. In addition to these terms, when using a particular Hagerty product or service online, you and Hagerty may also be subject to any additional posted guidelines, terms, rules or restrictions applicable to such product or service.

You acknowledge and agree that by accessing the Hagerty Website that this is a legally binding agreement between you and Hagerty supported by reasonable and valuable consideration, and that you have read these terms carefully.

In Plain English

Imagine that you walk into your buddy’s garage and while you are admiring all of the cool cars, tools and extras, you notice a sign that says, “Garage Rules.” That’s what these terms are – they are the rules for all Hagerty websites. By visiting, you promise to follow the rules. Occasionally, some things on our website may have their own additional rules. These Plain English comments are not intended to take anything away from the original legal text here.  

Hagerty Proprietary Rights

You acknowledge and agree that the Hagerty Website and all materials on it, including without limitation, the Website’s content, software, technology and databases, contain proprietary information and data that is protected by applicable copyright, trademark, trade secret and other intellectual property laws (Hagerty’s "Proprietary Information").

The Proprietary Information also includes, without limitation, the software programming and html and other code contained in the Hagerty Website, Hagerty Valuation Tools and other vehicle information, any text, graphics, logos, photographs, audio or video material or stills from audiovisual material available on the Hagerty Website.

Hagerty Valuation Tools is a compilation of information and data on the price of vehicles that is derived from a variety of sources including Hagerty’s own proprietary data and Hagerty’s own valuation experts. All Proprietary Information on Hagerty’s Website is owned by or licensed to Hagerty and may only be used pursuant to the “License for Personal Use” below.

In Plain English

Everything on our website belongs to us and is protected by intellectual property law. You can use some of these things but please see the next set of rules on how to use them.

License for Personal Use

By offering the Hagerty Website for use, we grant you a limited, nonexclusive, nontransferable, revocable license and permission to access and make non-commercial personal use of the Hagerty Website strictly subject to these terms (“License for Personal Use”). You may not download, modify, reproduce, re-use, display to the public, sell or otherwise extract data, images, or any other content from any portion of the Hagerty Website (other than your own "User-Generated Content," as described below), except with Hagerty’s written (“written” includes e-mail) consent.

This license does not include any resale or commercial use of the Hagerty Website or its content; any collection or use of any vehicle information or Hagerty Vehicle Values for commercial purposes; any collection or use of the editorial content or the content submitted by visitors to the Hagerty Website; any derivative use of the Hagerty Website or its content; or any use of data mining, robots or similar data gathering or extraction tools or processes; and you agree not to do any of the foregoing. Except as explicitly provided in these terms, you agree not to store in any form, distribute, transmit, display, reproduce, modify, create derivative works from, sell or otherwise exploit any of the contents of any portion of the Hagerty Website for any commercial purpose.

Notwithstanding the preceding paragraphs, you may display and print a single copy of pages of the Hagerty Website for your personal non-commercial use.

In Plain English

You wouldn’t want to loan somebody your car only to have them use it as a taxi, right? You can use our website and the content on it for your personal use only. You cannot use our website or content to make money, unless you have written permission from Hagerty.

Copyright and Trademark Notices

All contents of the Hagerty Website are: Copyright 2019 by Hagerty Group, LLC and its affiliates or subsidiaries. All rights reserved.

All Hagerty copyrights, trademarks, and other Hagerty marks, graphics, logos, page headers, button icons, scripts, and service names are trademarks or trade dress of The Hagerty Group, LLC or its affiliates and subsidiaries are the property of Hagerty. Hagerty trademarks and trade dress may not be used in connection with any product or service that is not Hagerty's, in any manner that is likely to cause confusion among consumers or in any manner that disparages or discredits Hagerty. All other trademarks not owned by Hagerty or its affiliates that appear on this site are the property of their respective owners.

In Plain English

All of the content on this website is Copyrighted or Trademarked by Hagerty. If we post somebody else’s protected material, that material belongs to the owner and not us.

Copyright Complaints

We respect the intellectual property of others. If you believe that your work has been copied — by us or by any third party on the Hagerty Website — in a manner that constitutes copyright infringement, please provide us with the following written information.

  1. A description of the copyrighted work that you claim has been infringed upon;
  2. A description of where the material that you claim is infringing is located on the Hagerty Website, including the URL of the page on which it appears;
  3. Your address, telephone number and email address;
  4. A statement by you that you have a good-faith belief that the disputed use is not authorized by the copyright owner, its agent or the law; and
  5. A statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the copyright owner or authorized to act on the copyright owner's behalf;
  6. An electronic or physical signature of the person authorized to act on behalf of the owner of the copyright interest.

Please note that this procedure is exclusively for notifying us that your copyrighted material has been infringed. Notice of claims of copyright infringement on the Hagerty Website should be sent to:

Attention: Legal Department 
121 Drivers Edge
Traverse City, MI 49684

In Plain English

If you think that we are using your intellectual property without your permission or if somebody else has used your intellectual property without permission and we posted it on our website, please let us know by contacting us at the address above with the most specific information you can provide.

Acceptable Uses

You agree that you will not use the Website in violation of any term or condition of this Agreement, outside of its customary and intended purposes, to violate the rights of third parties, or to violate any applicable rule, law, regulation, ordinance, treaty, or statute, whether local, state, provincial, regional, national, or international. You are explicitly prohibited from:

  1. Transmitting unsolicited commercial email messages to users of the Website;
  2. Imposing a disproportionate load on the Website or its server infrastructure, whether through a denial of service attack or otherwise;
  3. Attempting to interfere with the operation of the Website;
  4. Circumventing the Website’s technological protection or security mechanisms;
  5. Using a spider, scraper, or other automated technology to access the Website;
  6. Attempting to gain access to the personal, personally identifiable, or payment information of a user of the Website;
  7. Harassing a user of the Website;
  8. Posting or transmitting content through the Website that is harassing, threatens or encourages bodily harm, constitutes hate speech, or advocates for the destruction of property;
  9. Posting or transmitting content through the Website that infringes upon the rights of third parties, including intellectual property or other personal or proprietary rights;
  10. Posting or transmitting content through the Website that constitutes fraud, a phishing scam, a pyramid scheme, or a chain letter;
  11. Posting or transmitting content through the Website that is obscene, lewd, lascivious, or otherwise illegal.

In Plain English

It’s similar to borrowing a friend’s car. You promise to follow their rules, and you promise not to break the law or harm anyone.

User Generated

The Hagerty Website may provide certain ways for you to participate in surveys, contests, promotions or to otherwise communicate with other Website users or visitors or with us by submitting content to the Website. When you submit content, you agree to abide by the following terms:

  1. You represent and warrant that:
    1. you have all necessary right, power and authority to grant the license set forth here and to submit, post, email, upload, transmit or otherwise make available (hereafter “Submit” or “Submitted”) the content Submitted by you; and
    2. content Submitted by you does not violate, misappropriate or infringe any copyright, trade secret, trademark, privacy, publicity or other proprietary property right of any third party.
  2. You will not to use this Website or service to Submit content that:
    1. you do not have a right to make available under any law or under contractual or fiduciary relationships (including but not limited to insider information or proprietary and confidential information);
    2. promotes or contains information that you know, or should know, is false or misleading;
    3. furthers or promotes any criminal activity or enterprise or provides instructional information about criminal or otherwise illegal activities;
    4. contains a photograph(s) of, or information about, another person that you have posted without that person’s consent;
    5. contains viruses, Trojan horses, worms, or any other disruptive or harmful component;
    6. is transmitted in an attempt to impersonate another member or person.
  3. You are solely responsible for determining whether content Submitted while using this site or services complies with all the terms above in Paragraphs A & B.
  4. You acknowledge that Hagerty does not endorse any content or any opinion, recommendation, or advice expressed in content Submitted by you, and Hagerty expressly disclaims any and all liability in connection with your use of the Hagerty Website and any content you Submit to the Hagerty Website. You acknowledge that the materials and opinions expressed or included in any content Submitted by you or other users are not necessarily those of Hagerty.
  5. By submitting content to the Hagerty Website, you are granting to us a non-exclusive, royalty-free, perpetual, irrevocable and fully assignable and sublicensable right to use, reproduce, modify, adapt, publish, translate, edit, reformat, create derivative works from, distribute and display that content throughout the world for any purpose and in any media (including for advertising or other commercial use). The licensed rights include, without limitation, any patent, trademark, copyright, trade secret, publicity or privacy rights in and to the Submitted information. These rights apply to your name, other personal information, photo, likeness and voice, if included in that content, and any net promoter score questionnaire responses. You are also granting to us the non-exclusive right to seek to enjoin and/or obtain damages from any third party from the unauthorized use or reproduction of your content. If we publish your content or authorize or license others to do so, your content may be edited for length or clarity or for any other reason either before or after it is published in Hagerty’s sole discretion, and it may or may not be attributed to you by name and city (if provided to us), and it may or may not be attributed to you by your Hagerty Website username (if you have one). You are not entitled to any compensation or reimbursement of any kind from Hagerty or its affiliates under any circumstances for your Submitted content. Further, Hagerty will be free to use any ideas, concepts, knowhow or techniques contained in such Submitted information for any purpose whatsoever, including but not limited to developing, selling and marketing products and services incorporating such information.
  6. You will not attempt (or encourage or authorize others to attempt) to circumvent, reverse engineer, decrypt, break or otherwise alter or interfere with the Hagerty Website or services, and you agree to notify Hagerty immediately if you are aware of such an attempt.
  7. You acknowledge and agree that Hagerty has no obligation to review or monitor content Submitted by you, and you acknowledge that Hagerty is merely acting as a passive conduit and is not undertaking any obligation or liability relating to your content or your activities or the content and activities of other users of the Hagerty Website.
  8. You also acknowledge and agree that, notwithstanding Paragraph 7, Hagerty reserves the right to alter, edit, refuse to post or remove any content Submitted by you, in whole or in part, for any reason or for no reason and Hagerty has no obligation to use or respond to and content Submitted by you or others. If you feel that Submitted content is objectionable, you can report it to Hagerty. Hagerty will review the material, and if appropriate, may remove or edit the material, however, these options may not be available or may not occur immediately.
  9. You acknowledge and agree that you have no ownership claim in any compilation of data or information that is created by Hagerty that incorporates information, photographs, data or other materials that you Submitted. You acknowledge and agree that Hagerty may use any such Submitted information in a compilation and that Hagerty is the sole owner of any such compilation of Submitted information.

In Plain English

From time to time you will have the chance to contribute your 2 cents on our website. If you do submit your own thoughts, you promise that it will not be illegal or harmful at all. Hagerty can use this commentary how it desires but Hagerty does not have to review all content submitted.

Electronic Communications and Text Messaging

If you provide your email address to Hagerty, you consent to receive communications from Hagerty to that email address. You agree that all agreements, notices, disclosures, and other communications that we provide to you electronically satisfy any legal requirement that such communications be in writing.

Hagerty provides High Availability SMS communications to better serve you. We will send text messages through our dedicated short code “Carluv” to members to communicate with them, send alerts or market events.

  1. How Do I Opt-in to Hagerty Text Messaging?

    To opt-in to receive text messages from Hagerty, send “Drive” to “Carluv.” After opting-in, message frequency will vary per user.

  2. What Do I Do If I Have Questions or Need Assistance?

    If, at any time, you forget what keywords are supported, just reply “HELP”. After you send the message “HELP” to us, we will respond with instructions on how to use our service as well as how to unsubscribe.

  3. How Do I Stop Receiving Text Messages From Hagerty?

    You can cancel this service at any time. Just reply “STOP”. After you send the message “STOP” to us, we will send you a reply message confirming that you have been unsubscribed. After this, you will no longer receive text messages from us.

  4. Who are the Participating Carriers?

  5. AT&T, Verizon Wireless, Sprint, T-Mobile, U.S. Cellular, Boost Mobile, MetroPCS, Virgin Mobile, and Cricket. T-Mobile is not liable for delayed or undelivered messages.

  6. What are the Rates?

    As always, message and data rates may apply for any messages sent to you from us and to us from you. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.

  7. What if I need Support?

    For support, please email us at auto@hagerty.com or call us at (800) 922-4050.

  8. Privacy Policy

    If you have any question regarding privacy, please read out Privacy Policy which can be found at https://www.hagerty.com/corporate/privacy-policy.

In Plain English

We like to stay in touch with our friends in a variety of ways. If you email us, we will take that as a sign that you are cool with being emailed back. If you text us we will also take that as a sign that you are cool with us texting you. If you do not want us to bug you with texts or emails, just tell us to stop anytime.  

Billing and Payment Information

When you submit a payment on the Hagerty Website, you are authorizing Hagerty to charge your credit card, or to debit your bank account, for the amount(s) indicated, and, if necessary, electronically credit the account to correct erroneous debits.  All payment information provided must be truthful and accurate and must be provided by the owner or authorized signer of the credit card or bank account.  You may be charged a fee (up to the maximum permitted by law) if your payment is dishonored or returned for non-sufficient funds by your credit card company or financial institution.   If payment is denied or is unsuccessful for any reason, your insurance policy and/or membership may be terminated.  All applicable refunds will be settled according to your insurance policy and/or membership terms or as required by law.  Refunds may be returned by check. 

In Plain English

If you give us payment information to buy something on our website, you are giving us permission to charge your card or bank account.

Assumption of Risk and Liability and Warranty Disclaimers

Your use of the Hagerty Website is solely at your own risk. The materials, information, software, products and services (collectively “services”) contained on or available through the Hagerty Website are provided “as is” and without warranty of any kind, express or implied, including but not limited to implied warranties of merchantability and fitness for a particular purpose and any warranty of non-infringement. There is no warranty that the services will meet your requirements, or that your access to the Website will be uninterrupted or error-free.

The Hagerty Website may contain third-party advertising and sponsorship. The advertisers and sponsors are responsible for the content of this information, and Hagerty makes no representations or warranties as to the accuracy or legality of these advertisements. Hagerty will not be responsible for the illegality of, or any error or inaccuracy in, advertisers' or sponsors' materials, or for the acts or omissions of such advertisers or sponsors.

Hagerty does not warrant, guarantee, or make any representations with respect to performance, accuracy, reliability, security, capability or currentness of the Website or services. Under no circumstances will Hagerty be liable to you for any damages, including consequential, incidental, or special damages, arising out of the use or inability to use the Hagerty Website or services, even if Hagerty has been advised of the possibility of such damages. To the extent that any particular disclaimer, limitation on damages or liability, or any other provision of these terms is prohibited by law, then instead, Hagerty will be entitled to the maximum disclaimer, limitation on damages, warrantees or liability, or other protection available under such law.

All vehicle values and other information displayed on the Hagerty Website are gathered from public and non-public sources, including Hagerty Proprietary Information, and are based on algorithms that are believed by us to be reliable (other than User-Generated Content, as to which we make no such representation), but no assurance can be given that this information is accurate, complete or current. Vehicle values will vary depending on specifications, vehicle conditions or other particular circumstances. We do not warrant the accuracy of, or assume (and you agree that Hagerty does not bear any) responsibility for any errors or omissions in the information, advice, recommendations or guidance provided on the Hagerty Website.

In Plain English

We post a lot of stuff online including our own articles, advertisements and content from other places. We do our best, but we cannot guarantee that these will be perfectly error-free or perfect for what you are using it for. If you are relying on the information from our website, you must do so at your own risk.

Modification of Terms

Hagerty reserves the right to change the terms under which the Hagerty Website is offered. We will let you know about them by revising the “last updated” date at the bottom of the terms. By continuing to use the Hagerty Website after Hagerty has posted changes to these terms, you agree to and accept the changes. You may not use Hagerty Website and may not accept the terms if you are a person barred from using services that Hagerty provides under the laws of any country in which you are resident or from which you use the Hagerty Website. Hagerty also reserves the right at any time and from time to time to modify, update, suspend or discontinue all or part of the Hagerty Website for any reason with or without notice to you.

In Plain English

We like to keep it fresh, so we will occasionally update these Terms and the content of our website.


The Hagerty Website may contain links to other websites (“linked sites”). While we encourage you to consult such linked sites, Hagerty does not control, endorse or guarantee any of the content found on such linked sites, or the content of any advertising we display; we are not responsible for the claims made by those third parties or for the products or services those third parties provide; and we do not guarantee or warrant the prices, terms, quality, reliability or performance of the products or services provided by those third parties.

You agree that Hagerty is not responsible for any advertising that we display, or for any content, associated links, resources or services on or provided through sites not operated by us, and that Hagerty shall not be liable for any loss or damage of any kind arising from or incurred in connection with your use of linked sites or any third-party content, services or products.

In Plain English

We can only speak for ourselves. The Hagerty website has links to other websites that we do not own or control. We cannot speak for those websites or be responsible for them. 

Passwords and Account Security (If Applicable)

If applicable, you agree and understand that you are responsible for maintaining the confidentiality of passwords associated with any account you use to access Hagerty services. Accordingly, you agree that you will be solely responsible to Hagerty for all activities that occur under your account. If you become aware of any unauthorized use of your password or of your account, you agree to notify Hagerty immediately.

In Plain English

Your username and password are the keys to your account and you must keep them secret. Please let us know ASAP if you learn that somebody else has your login credentials.

Limitation of Liability

To the maximum extent permitted by applicable law, in no event shall Hagerty and/or its suppliers be liable for any direct, indirect, punitive, incidental, special, consequential damages or any damages whatsoever including, without limitation, damages for loss of use, data, or profits, arising out of or in any way connected with the use or performance of the Hagerty Website, with the delay or inability to use the Hagerty Website or related services, the provision of or failure to provide services, or for any information, software, products, and services obtained through the Hagerty Website, or otherwise arising out of the use of the Hagerty Website, whether based on contract, tort, negligence, strict liability or otherwise, even if Hagerty has been advised of the possibility of damages. Because some states/jurisdictions do not allow the exclusion or limitation of liability for consequential or incidental damages, the above limitation may not apply to you. If you are dissatisfied with any portion of the Hagerty Website, or with any of these terms of use, your sole and exclusive remedy is to discontinue using the Hagerty Website.

In Plain English

Just like if you are borrowing a buddy’s tool, if you aren’t happy with it, your only option is to stop using it.

Damages; Indemnification

You agree that you will be responsible for any damages resulting from any violation of these terms. You further agree to indemnify and hold The Hagerty Group, LLC, and its affiliates, subsidiaries, officers, directors, agents and employees, harmless from any claim or demand, including reasonable attorneys' fees, made by any third party due to or arising out of your breach of these terms, or any violation of any law or the rights of any third party that occurs in connection with your use of the Hagerty Website.

In Plain English

You promise that if you break any of these rules and cause any damage that you will be responsible for it just like if you break somebody else’s garage rules.

Termination/Access Restriction

Any violation of these terms will terminate the permission and license granted by Hagerty to access and make use of the Hagerty Website. Hagerty shall not be liable to you or any third party for termination of access to the Hagerty Website.

In Plain English

If you break any of the rules in these Terms, you may no longer be allowed to use the Hagerty website.

Choice of Law and Forum

To the maximum extent permitted by law, these terms are governed by the laws of the State of Michigan excluding its conflicts of laws rules, and you hereby consent to the exclusive jurisdiction and venue for any claim or action arising out of or related to these terms or your use of the Hagerty Website shall be in the courts located in the county of Grand Traverse or in the Western District of Michigan in the State of Michigan, and you further agree and submit to the exercise of personal jurisdiction of such courts for the purpose of litigating any such claim or action.

You also agree that in the event of any action to enforce or interpret these terms, the prevailing party shall be entitled to collect its reasonable attorneys’ fees. Use of the Hagerty Website is unauthorized in any jurisdiction that does not give effect to all provisions of these terms, including without limitation this paragraph. You agree that any claim arising out of or related to these terms or your use of the Hagerty Website must be filed by you within one (1) year after such claim arose, or it is forever barred.

In Plain English

If there is any claim or lawsuit concerning these Terms, it will be governed by Michigan courts in Grand Traverse County, Michigan or federal courts in the Western District of Michigan. You must bring any claim you have within 1 year from when it happened or it won’t be allowed.

Miscellaneous Provisions

You agree that no joint venture, partnership, employment, or agency relationship exists between you and Hagerty as a result of this agreement or use of the Hagerty Website.

Hagerty’s performance of this agreement is subject to existing laws and legal process, and nothing contained in this agreement is in derogation of Hagerty’s right to comply with governmental, court and law enforcement requests or requirements relating to your use of the Hagerty Website or information provided to or gathered by Hagerty with respect to such use.

If any part of this agreement is determined to be invalid or unenforceable pursuant to applicable law including, but not limited to, the warranty disclaimers and liability limitations set forth above, then the invalid or unenforceable provision will be deemed superseded by a valid, enforceable provision that most closely matches the intent of the original provision and the remainder of the agreement shall continue in effect. Unless otherwise specified here, this agreement constitutes the entire agreement between the user and Hagerty with respect to the Hagerty Website and it supersedes all prior or contemporaneous communications and proposals, whether electronic, oral or written, between the user and Hagerty with respect to the use of the Hagerty Website.

A printed version of this agreement and of any notice given in electronic form shall be admissible in judicial or administrative proceedings based upon or relating to this agreement to the same extent and subject to the same conditions as other business documents and records originally generated and maintained in printed form. It is the express wish of the parties that this agreement and all related documents be drawn up in English and the English language meaning of the terms will govern your relationship with Hagerty.

You agree that if Hagerty does not exercise or enforce any legal right or remedy which is contained in the terms (or which Hagerty has the benefit of under any applicable law), this will not be taken to be a formal waiver of Hagerty’s rights and that those rights or remedies will still be available to Hagerty.

In Plain English

If any of these Terms or part of them is ever found invalid, all of the remaining parts will still be fully valid. We have not forfeited any rights that we have under these terms just because we haven’t acted on it yet.  

Privacy and Personal Information

For information about Hagerty data protection practices, please read Hagerty’s privacy policy at www.hagerty.com/corporate/privacy. This policy explains how Hagerty treats your personal information and protects your privacy. You agree to the use of your data in accordance with Hagerty’s privacy and membership policies. Hagerty has no control over the privacy policy of any third-party company, so please examine their privacy policy prior to submitting any personal information. Hagerty reserves the right to reveal your identity or user account information in the event of a claim, investigation, complaint, or legal action arising from your use of the Hagerty Website and any content Submitted by you, including without limitation, furnishing such material and information regarding your identity and any other information we may have about you.

In Plain English

Please check out Hagerty’s Privacy Policy to see how we treat personal information. Remember that we have no control over other non-Hagerty companies and you need to review those privacy polices before giving those third parties any personal information.

Last Updated April 2019.