Illinois pizzeria buys 20+ Mitsubishi Mirages each year, cites bulletproof reliability
They may be heading for the chopping block after the 2024 model year, according to a report in Automotive News, but there’s no question that the Mitsubishi Mirage has served the pizza-eating public of Bloomington, Illinois, with substantial success.
Tobin’s Pizza in Bloomington has purchased 20 to 25 new Mitsubishi Mirages as delivery vehicles each year. When your business delivers more than 60,000 pies annually, you need a fleet of reliable, inexpensive delivery vehicles, and Tobin’s Pizza owner Moe Davis trusts the Mirage.
In more than 10 years of partnership with O’Brien Mitsubishi in Normal, Illinois, Davis replaces his fleet of vehicles every year. “I’ve bought thousands of vehicles in my life for my various businesses, and I’ve never had a more reliable car,” said Davis.
“Out of the over 200 Mirages I’ve bought, I’ve had only two issues—and that’s with four million miles of use under the tires so far. I swap cars every year to ensure I can keep my drivers on the road, my customers happy and my maintenance bills to nearly zero.”
The Mirage is an obvious choice in a situation like Davis’, as it is the most fuel-efficient non-hybrid gasoline vehicle sold in the U.S. today. “When I first learned of Tobin’s Pizza, and met Moe Davis back in 2010, I initially had his fleet using the then-new Mitsubishi i-MiEV electric vehicle we’d just started selling,” said Ryan Gremore, owner of O’Brien Mitsubishi. “After production stopped on the i-MiEV, it was an easy swap to get the Tobin’s team into Mirages, and it’s just been that way ever since.”
Most pizzas in the U.S. are delivered in the drivers’ personal cars, but in 2015, Domino’s unveiled the DXP (Delivery Expert) delivery car, a Chevy Spark-based runabout that, through a collaboration with small-batch vehicle-designer Local Motors, sought to revolutionize the pizza delivery experience. From the outside, the DXPs appeared to be mostly normal Sparks with a pizza oven taking up the space that the rear driver’s side seat normally would.
Less that a year ago, Domino’s began acquiring electric Chevrolet Bolts. Why? “The Chevy Bolt EV has zero tailpipe emissions, a 259-mile battery range, advanced safety features and lower average maintenance costs than nonelectric vehicles—all without the financial impact of high gas prices,” the company said.
Simple? Cheap to run? Reliable? Guess that’s what it takes for a pizza delivery vehicle to deserve being called “well done.”