Equipment
Firedome Hemi V-8, dual exhaust, PowerFlite transmission, chrome wire wheels with spinner hub caps, whitewalls, bench seat, dash clock, pushbutton radio.
Condition
#3 Good
Runs and drives well. Flaws not noticeable to passersby. Most common condition.
Ground-up restored in 1993. Large paint chip below the trunk, but otherwise pretty, sound older paint and chrome. Passenger's side door fit is slightly off. Very clean and well kept engine bay. Seat upholstery is lightly worn. An older restoration that's still pretty and doesn't really need anything, but isn't a stunner. The color perhaps limits this car to the wife or to someone very secure in his masculinity, but it is a pretty car.
Market commentary
1955 saw the first of Virgil Exner's "Forward Look" cars and was the first year for DeSoto's flagship Fireflite, which was a flashier car than the comparable Fords and Chevys. About 37,000 were made so they aren't exactly common but certainly aren't hen's teeth, either. This older restoration was bid to a price that would have been appropriate in the pre-recession high for these cars, but in today's market it was a price that the seller should have been thrilled with. It is unlikely to bring more later.