Pontiac's upmarket version of Chevrolet's Camaro ponycar appeared in mid-1967. Brought to market under John Z. DeLorean's watch at Pontiac, the original Firebird offered deluxe accoutrements, in addition competitive ponycar performance.
From 1967 to 69, Firebird offered an unusual single-overhead-camshaft inline six, available with a 4-bbl. carburetor in Sprint models. Pontiac's 326- and 400-cid engines comprised the V-8 offerings.
Firebird was little changed for ’68, with deleted vent windows and added side-marker lamps among its minor updates. A redesigned SOHC six was touted, while the mid-year 340-hp Ram Air II 400 V-8 reigned as the year's most powerful engine.
The Firebird was restyled for 1969. During the year, the first Trans Am Firebird was released; 689 coupes plus eight convertibles were produced. A 400-cid V-8 was standard in Trans Am and Firebird 400 models. The 400 model’s optional Ram Air IV V-8 promised 100 mph quarter-mile acceleration.
The 1967-'69 Firebirds are relatively scarce, compared to Camaros of the same vintage. The '69 trades just slightly more often than '67-'68 versions. Genuine ’69 Trans Ams will always be blue-chip Firebirds.