This reimagined Porsche 964 has a new, New York-fashion street interior

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911 Carrera 4 type 964 front three-quarter Porsche

Reimagined classic cars can return huge profits these days, and at the center of this trend is Porsche, both with the 356s and the air-cooled 911s of the 1990s. And as the high-end restomod scene keeps growing, it seems that no stock 964 Carrera is safe anymore—the latest reimagination on the scene was performed in-house by Porsche Classic itself.

Designed in collaboration with Teddy Santis, founder of the Queens, New York-based fashion label Aimé Leon Dore (ALD), this 911 Carrera 4 was restored by Porsche Classic, which worked with Recaro’s workshop in Kirchheim to give the car that ALD Fall/Winter 2020 look. This resulted in a fully custom interior featuring Schott sunflower leather on the dashboard, steering wheel, and door panels, and Loro Piana houndstooth fabric on the seats. To contrast the rich top-grain leather, the reverse suede side covers the headliner and sunroof.

911 Carrera 4 type 964 front interior
Porsche

When it comes to the ALD Carrera 4’s exterior, the color is the same shade of white as the storefront of the ALD flagship store located on Mulberry Street in Manhattan’s SoHo. Porsche adds that the Cup 2 wheels are a nod to the brand in the ’90s, the ducktail to the Carrera RS 2.7, while the well-known Pegasus detail over the fenders goes back to the brand’s older racing cars.

As a final touch, the streetwear label added a unique grille badge, making sure you feel like a member of the coolest Porsche club. Overall, not bad for a North American marketing exercise.

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