01 04 2007

Hagerty Throws 75th Birthday Bash for '32 Ford Deuce at Food Lion Auto Fair

Traverse City, Mich. (Sunday, April 01, 2007) - In celebration of the 75th anniversary of the ’32 Ford roadster, one of the most recognizable and impactful car designs in American history, the Collectors Foundation, in cooperation with Ford Motor Company and Hagerty Insurance Agency, is looking for a remake design of the iconic hot rod – what a 2007 roadster would look like today.

"Sponsorship of the Collectors Foundation Scholarship for a Roadster Design at Art Center College of Design in Pasadena is a perfect fit for our support,” says John Clinard, Western Regional Public Affairs Manager of Ford Motor Company.

Students in the Transportation Design program at the Art Center College of Design in Pasadena, Calif., have been invited to participate in this competition to win a $5,000 Collectors Foundation scholarship, sponsored by the Ford Motor Company and Hagerty. The best interpretation of what a 2007 Ford Deuce would look like will be chosen at the Art Center Car Classic on July 15, 2007.

"The '32 Ford Deuce is iconic - it's what people see when they think of the classic American hot rod," says McKeel Hagerty, CEO of Hagerty Insurance Agency. Many Americans grew up loving this car, and we would like to pay tribute to it while helping to support the next generation of car designers."

The ’32 Ford, nicknamed the “Deuce,” became the hot rod to have, a symbol of youthful automotive enthusiasm and fun. The ’32 offered the first mass-produced V-8 engine, known as a flathead. Public interest seemed to center on the car’s 78 mph top speed, which was impressive for the times.

The Deuce was called Model 18, the “1” standing for “first” and the “8” for V-8. It came in either a “5-window” (two door windows, two quarter panel windows and rear window) or the rare “3-window” deluxe coupe, featuring suicide doors. Ford offered 14 different body styles in 1932, yet the roadster and coupe remain the most notable because of their use in building streetrods. With production totals at only 520 for the roadster and 28,904 for the two-door coupe, these vehicles can be hard to come by today – making them all the more valuable to collectors.

According to Hagerty’s 2006 Hobby Survey, 71 percent of car collectors would bring back the ’32 Ford roadster for a remake. More than 10,000 respondents took the survey.

The Collectors Foundation is a 501 (c) (3) nonprofit charitable grant-making corporation. Designed to serve young people, the future generation of the hobby, the Foundation is financed by collector car and boat enthusiasts. For more information, visit www.collectorsfoundation.org or contact Bob Knechel at 231-932-6835 or bob@collectorsfoundation.org for more information.