3 April 2006

Sun, Palm Trees and… Cars

Palm Beach, Florida, is a great place to be in March – and the Hagerty Travel Team was lovin’ it. The auction raked in a total of $35 million in sales – a major pot considering it’s only in its fourth year. Highlights included a Barrett Palm Beach record $1,728,000 for a 1947 Franay Bentley Mark VI; $572,400 for the #003 2005 Ford GT (which sale benefits the Carroll Shelby Children’s Foundation); $226,800 for a 2002 Ferrari 360 convertible owned by Dr. Phil; and $110,700 for a 2006 Cadillac CTS owned by legendary rock star Sir Paul McCartney.

The Barrett-Jackson Palm Beach event featured vendors showcasing everything from automotive art and sculpture to automobilia, motor homes, real estate, car care products and general merchandise including jewelry, collectibles, electronics and apparel. A Gala was held during the week for bidders and VIPs that benefited the National Center for Missing and Exploited Children and the Darrell Gywnn Foundation, the auction’s charitable beneficiaries. Early estimates indicate that approximately half a million dollars was raised for charity.

The stats:

Total sales: approximately $35 million

Total number of vehicles sold: 583 (100% sale rate)

Bidders came out from all 50 states and 14 countries with the total number of bidders at 1,230

The event was covered for 16 hours on Speed Channel

Approximate attendance: 50,000

Online bidding: 18 registered bidders for a total of 5 cars sold with sales of $114,600

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